The Assistant AD – Social Strategy and Creative Media Content is responsible for creating and implementing the overall digital communications strategies and creative content initiatives of the University of Nebraska Athletic Department. Will lead a team of 7 full time and 50 part time staff, working directly with all sports in the creation and implementation of a social media strategy, video production (cinematography and editing), graphic design and still photography. This position will collaborate with the Nebraska Football, Senior Director of Football Creative & Branding and the football program’s creative content team, fostering a working relationship that helps both departments meet their digital content goals and objectives.

Reporting to the Deputy AD for External Relations, this position will serve on the external leadership team and provide feedback and expertise on media trends and best practices including development of an AI content strategy and analysis of AI content platforms. Directly responsible for the management, professional development and assignments of the creative staff. Oversee and manage digital communications channels such as primary social media accounts and creative budgets. Serve as liaison with 3rd party MMR rights holder and 3rd party technology companies to achieve department initiatives in the digital space. Work with coaches and administrators to develop digital media campaigns and activations. Explore and implement new and developing technologies to engage existing and new audiences with the Nebraska brand.

Must be available to work evening and weekend hours. Periodic travel with teams throughout the academic year.


The University of Nebraska-Lincoln seeks to attract and retain a high performing and collaborative workforce. UNL is committed to providing a work environment and culture that fosters personal and professional success where every person and every interaction matters. The University is proud to be one of Nebraska’s preferred and largest employers where individuals are able to participate and contribute to their full potential. As an EO/AA employer, qualified applicants are considered for employment without regard to race, color, ethnicity, national origin, sex, pregnancy, sexual orientation, gender identity, religion, disability, age, genetic information, veteran status, marital status, and/or political affiliation. See: http://www.unl.edu/equity/notice-nondiscrimination

Click on “Apply for this Job”. You will then either create an application or edit your current application that is on file. You will be required to attach your resume, cover letter, portfolio, and list of references as four (4) separate documents in MS Word or PDF format.

Brandon Meier
bmeier@huskers.com