Marketing & Audience Development Manager

University of Nebraska-Lincoln

University of Nebraska-Lincoln

Marketing & Communications

Lincoln, NE, USA

Posted on Apr 14, 2026
Working Title Marketing & Audience Development Manager
Department University Television-0912
Requisition Number S_260288
Posting Open Date 04/14/2026
Application Review Date: (To ensure consideration, please submit all application materials before review date) 04/27/2026
Posting Close Date
Open Until Filled Yes
Description of Work
Nebraska Public Media is seeking a strategic and collaborative leader to serve as Marketing & Audience Development Manager. Reporting to the Director of Communications & Engagement, this position leads integrated marketing strategy and campaign direction to grow audiences and advance organizational priorities, with a focus on digital and emerging platforms.

The Marketing & Audience Development Manager sets marketing priorities, brings audience growth considerations into early-stage project planning, and ensures alignment of messaging and targeting across campaigns. This role supervises marketing staff and integrates audience insights and performance data into planning, evaluation, and ongoing strategy refinement. The position collaborates closely with internal teams to support major initiatives, fundraising efforts, and market expansion.

As an EO employer, the University of Nebraska considers qualified applicants for employment without regard to race, color, ethnicity, national origin, sex, pregnancy, sexual orientation, gender identity, religion, disability, age, genetic information, veteran status, marital status, and/or political affiliation. See https://equity.unl.edu/notice-nondiscrimination/
Minimum Required Qualifications
  • Bachelor’s degree in communications, marketing, advertising, public relations or related field and five (5) years of progressively responsible experience in marketing, communications, or audience development
  • Additional years of relevant experience or completed relevant education may substitute for required education/experience on a year-for-year basis.
  • At least two years of direct supervisory experience managing professional staff.
  • Demonstrated experience developing integrated marketing strategies.
  • Knowledge of emerging digital tools and technologies, including artificial intelligence applications, to support marketing workflows.
  • Strong understanding of audience segmentation and targeting.
  • Proficiency with digital marketing and analytics tools.
  • Ability to manage multiple projects in a fast-paced environment.
  • Ability to learn new technologies and adapt to a changing media landscape.
Preferred Qualifications
  • Experience in public media or mission-driven organizations.
  • Experience with audience growth strategies across digital and broadcast platforms.
  • Knowledge of public media industry.
Pre-Placement Driving Record Review Required No
Physical Required No
Commercial Driver’s License (CDL) required. Subject to DOT approved pre-employment & random testing for alcohol and controlled substances. No
Criminal History Background Check Required Yes
Posted Salary $66,400/year minimum
How to Apply
Click on “Apply for this Job”. You will then either create an application or edit your current application that is on file. You will be required to attach your cover letter, resume, and list of references as three (3) separate documents in MS Word or PDF format.
For questions or accommodations related to this position contact
Humanresources@nebraskapublicmedia.org
Job Category (old) Managerial/Professional
Job Type Full-Time
Alternate Work Schedule (if other than 8-5)
Work Location (City, State) Lincoln, NE
Position funded by grant or other form of temporary funding? No
If Temporary, indicate end date
Planned Hire Date:
Appointment End Date